Business cards are a dime a dozen; nearly everyone has a stack of them on a desk or in a drawer somewhere. They are easy to hand out and even easier to misplace. However, business cards are an important part of brand identity. A well-designed business card can put a business in the forefront of a potential customer's mind, so they remember who to call when they need a particular product or service. Clients who are looking for a unique and unforgettable business card style should consider the following business card trends.
Business cards are traditionally printed on cardstock with ink. However, one of the most popular business card trends of 2014, according to this article, was making business cards out of unusual materials. Plastic, linen, wood, metal and fabrics are all great options to make a business card eye-catching and unforgettable. If a business card is unique enough, a client may leave it out on display on their desk or show it to friends and colleagues, to discuss the design elements. This can help draw in even more new business.
Ticket Stub Design
Another popular trend in business card design is the ticket stub design. These cards are easy to design and print. They are also a different size than the typical business card, so they don't get lost in the shuffle of other business cards in a potential customer's briefcase or wallet.
Interactive Business Cards
Interactive business cards are also becoming popular. Business cards that fold into something else or that double as a tool that can be useful to a client in the same or related industry as the business on the card are becoming more widespread. For example, this business card for a tire shop doubles as a tool to allow a customer to check tire tread and determine if they need new tires.
Edible Business Cards
Edible business cards are another unique way to catch the eye (and stomach) of customers. Consider a business card made of beef jerky, Cookies and chocolates also make great palettes for a business card. And finally, many people love their pets like their own children. A dog biscuit that doubles as a business card is a great way to advertise a business to Fido and his owner at the same time. Many pet parents are more apt to patronize a business that recognizes their dog as a valuable part of their life.
Contact a local outlet, such as Print Source, for further assistance.